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Floramoda, Inc. Finalizes Purchase of Nurserymen’s Exchange, Inc. Operations

NEW COMPANY TO EXPAND PRODUCT OFFERINGS; INITIATES GLOBAL FLORICULTURE THINK TANK

SALINAS, Calif. - Aug. 8, 2011 - Floramoda, Inc., a subsidiary of Monterey Peninsula Horticulture, Inc. (MPH), announced today that it has finalized the purchase of the operating business and accompanying assets of Nurserymen's Exchange, Inc. (NEI). NEI is a leading wholesaler of indoor potted blooming plants, specialty foliage, and edible plants in the U.S. that markets under the BloomRite® brand. Nurserymen's Exchange will continue to operate under that name at its existing location.

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Nurserymen's Exchange Wins Water Conservation Award

bloomrite_media_water_cons_award

Six Groups Honored for Water Conservation Efforts
Silicon Valley — Water Conservation Awards
NEWS RELEASE: March 16, 2010

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Greenhouse Grower Magazine

Top 20 Growers of Flowering and Potted Plants 2009 Top 100 Growers in the United States.

Floral Management Magazine

The Business of Design
Flowering Plants as designed floral arrangements: 4” Parade® Miniature Roses, Desert Rose, Orange Star, and Pink Echeveria.

Up the Supply Chain
How flower shops connect with BloomRite® Gardens.

Care and Handling
How to care for various flowering plants.

Progressive Grocer Magazine

Behold the power of Cheese and Flowers

"As the economy slows and consumer uncertainty grows, Nurserymen’s Exchange says it's important that grocers provide floral programs that speak to classic traditions, emerging trends, and global influences."